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Visual Designer | Tallahassee

The Story of Jade

Hi, I’m Jade Smoot, a visual designer driven by the idea that creativity shouldn’t be confined. Originally from Boston and now based in Tallahassee, I’m a graduate of Florida A&M University with a background in graphic design and a passion for bold, conceptual work. My perspective is shaped by both urban life and the calm, organic influence of nature, which informs the way I approach design with curiosity and intention.

I create across multiple mediums, including brand identities, typography, illustration, posters, and motion graphics. My work leans into expressive and alternative visuals that challenge traditional design norms. I focus on creating pieces that feel authentic, thought-provoking, and reflective of diverse experiences rather than simply following trends or formulas.

As a Black, neurodivergent designer with ADHD and partial hearing, I view my perspective as a strength. It encourages me to think differently, notice details others might overlook, and create work that carries meaning and emotion. Outside of design, I find inspiration in everyday moments, whether that is playing video games, watching animation, or spending time in nature. These experiences continue to shape my creative voice and remind me that design is ultimately about connection, expression, and seeing the world from new perspectives.

Values & Perspective

Compassion

Design is an act of empathy. I approach every project with a deep sense of compassion, ensuring that the visual stories I create are inclusive, accessible, and respectful of the human experience.

Open-mindedness

Creative growth requires shedding assumptions. I value open-mindedness as a tool for innovation, allowing diverse influences and feedback to shape a more rigorous and intentional output.

Self-expression

Bold design is about identity. I believe in the power of individual perspective and strive to create work that allows voices to be heard clearly and authentically through visual form.

My ADHD and partial hearing are not obstacles; they are the strengths that fuel my creative fuel. They allow me to approach complex problems with non-linear thinking and a unique sensory perspective.

Interests & Inspirations

Gaming & Strategy
Nature Exploration
Everyday Inspo

Whether diving into complex virtual worlds or tabletop challenges, I love games that push strategic thinking and decision-making.

Exploring Tallahassee’s trails and natural landscapes keeps me grounded and provides a constant flow of organic inspiration.

I find beauty in small details—shadows on a sidewalk, the texture of a leaf, or the pulse of the city—that spark new design ideas.

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